Delphi is rapidly expanding its product lines as it develops new components, fine-tunes technologies, and creates products for new vehicle models. Nowhere is this range growth more evident than with braking components.
In the average year, 300 new Delphi braking parts hit the market, including new pads for recent electric models like the Polestar 2 and Kia EV6. This pace has been accelerated in 2023, as more developments are in the pipeline and will make it to market before the calendar flips to 2024. These new products deliver high performance, meeting or exceeding the needs of both the vehicle and the owner.
THE IMPORTANCE OF FIRST-TO-MARKET PARTS
Delphi's F2M program allows us to be the first to bring braking parts to workshops. We have more than 20 releases each year and put a special focus on developing product ranges for new vehicles, such as electric vehicles (EVs).
The frequency and speed at which we get these cutting-edge components into your hands bring two main benefits.
First, you will be able to meet customers' needs immediately. According to data from TecAlliance, Delphi brake pad range covers 99.5% of the vehicles in operation in Europe. You will not have to look elsewhere to find the parts you need from the moment you start to see these vehicles in the workshop.
Second, our F2M program opens the door to new revenue opportunities. Customers actively seek workshops with the aftermarket inventory to meet their specific needs. With access to F2M braking products, you can provide customers with OE quality parts that work seamlessly with each vehicle’s original components. The quality of our aftermarket products will help workshops develop a reputation for offering the newest braking technology before the competition.
EXAMPLES OF FIRST-TO-MARKET BRAKING PARTS FROM DELPHI
In 2023, we are launching 20 F2M braking products. These include cutting-edge parts for high-performance vehicles like the BMW M-series, and components for prominent models like the Mercedes-Benz C-class. New releases also cover Tesla, Renault, Nissan, Jeep, Toyota, Honda, VAG, and other auto brands on European roads.
Our braking range expansion includes pads for EVs. These releases provide early access to a large customer base. They cover 2.7 million vehicles in Europe. In addition to braking parts for high-profile EVs like the Audi Q4 e-Tron, we offer very early access to specialized EV pads for the Ford Mustang Mach-E, Polestar 2, and Hyundai Ioniq 5 and 6.
Delphi’s offerings help workshops meet the needs of the increasing number of drivers switching to EVs. Electric vehicle drivers may struggle to find technicians with the parts inventories to meet their needs. With these technologically advanced F2M offerings, you can attract EV owners and earn repeat customers who trust you to get the newest parts before everyone else.
FOLLOW DELPHI TO LEARN ABOUT THE LATEST FIRST-TO-MARKET RELEASES
We make it easy to keep up with the latest developments in braking, learn about the upcoming F2M releases, and get the knowledge necessary to install new components in the workshop.
You can easily search for Delphi’s F2M braking parts with the TecDoc catalogue or find them using our own DelphiCat platform. We also provide an online knowledge base that technicians can use to learn about these new technologies and get step-by-step video tutorials to guide installation.
Finally, we provide announcements and news on our social media channels. Follow us there to find out more about soon-to-be-available braking components.
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